Brand Design, Signage, Wayfinding and Banner Program
Client: Hamilton Entertainment & Convention Facilities Inc.
Copps Coliseum, located in Hamilton, Ontario, is a 19,000 seat capacity hockey arena and multi-function facility that hosts competitive sports, concerts, and international events. Retained by Hamilton Entertainment & Convention Facilities Inc., KDA designed the Copps logo, created an environmental graphics strategy, and developed a master-plan signage and wayfinding program that featured a 50’ tall, freestanding video marquee to promote current and upcoming events.
The success of the KDA branding program was extended to address the parent company Hamilton Entertainment & Convention Facilities Inc (HEFI) and the city’s main theatre, Hamilton Place.