Multi-Tenant Office Tower Signage and Wayfinding Program
Client: Manulife Financial
University Centre is a two tower complex located on the prestigious University Avenue in Toronto. Manulife Financial retained KDA to design a branding and signage master plan that would reinforce significant overall building enhancements. The coordinated program included a custom, branded entrance canopy; free-standing tenant identification signage; interior wayfinding; public art identification plaques; retail tenant storefront signage and guidelines; and parking identification.
The system also included an environmental and artifact signage program for the building’s public art spaces.