Branding, Signage, Wayfinding and Lighting Program
Client: The Cadillac Fairview Corporation Limited
Designed by the New York office of KPF Architects and B+H Architects of Toronto, the RBC Centre is one of the most environmentally innovative LEED certified, Class-A office buildings in North America. Retained by The Cadillac Fairview Corporation, KDA created an exclusive brand identity for the centre and designed the unique building identification and address signage columns. As part of the overall plan, KDA introduced a programmable exterior tower lighting system and a complementary interior wayfinding and environmental graphics program.
Additionally, KDA’s use of materials, finishes and lighting, and manufacturing requirements were designed to contribute to the building’s LEED status.