KDA was recently retained by Borden Ladner Gervais LLP (BLG) to design a new corporate logo and develop a coordinated visual identity program across all offices in Canada.
The bilingual program included the development of a primary corporate logo, a series of sub-brand logos, and guidelines to address identification of practice areas and services.
Applications for the comprehensive program included; National Signage Program, Corporate Stationery and Marketing Materials, Exhibit and Tradeshow Design, as well as collateral items.
The program also included language application standards to address international business.